Deeployed
- Year
- 2025
- Role
- Product design & full-stack build
- Platform
- Web app, storefronts & mobile web
Deeployed gives anyone selling on Instagram or WhatsApp a real online store. Type a business name, pick a style, and it’s ready to share.
Small sellers live in the DMs. Prices, stock and orders get buried in chat threads, store builders charge monthly in dollars, and buyers hesitate to send money to a chat.
I designed the product in Figma, then built the whole thing: the store generator, the editor, the dashboard, checkout and payouts. It started as Efata’s storefront tool.
Edit every section, see it live.
Site info, nav bar, hero, categories, products, newsletter and footer, each edited in a panel beside a live preview of the real store.
From listing to delivered.
Products with prices in local currency, and an order flow that tracks each sale from placed to processing, out for delivery and delivered.
Free to start. Paid only when sellers get paid.
No monthly fee and no setup cost. Deeployed takes 2% of successful orders, and a custom domain is an optional upgrade.
Live, and turning DM sellers into stores.
The parts that made it hard
Generation
Stores from a few inputs
Name, colours and style produce a complete multi-section store with real layout and copy.
Editor
Section-based site editor
Nine sections with their own settings, and a preview that matches the published store.
Rendering
Every store, its own site
Each seller gets a public storefront on its own address, with an upgrade to a custom domain.
Payments
Checkout and the 2% fee
The platform fee is worked out per order, so sellers only pay when they earn.
Money
Balance and withdrawals
Income tracked across currencies, with a balance sellers withdraw to their bank.
Ops
Order lifecycle
Placed, processing, out for delivery and delivered, with the customer’s details on every order.
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